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  • Alise Talley

10 Top Digital Marketing Influencers

Updated: Apr 16

Social media influencers

In digital marketing, there are many movers and shakers who produce good content and give advice for others to follow. These people are up on the latest trends and industry tricks. So, why not learn from them?

1. Gary Vaynerchuk- VaynerMedia

A self-described serial entrepreneur, Gary Vaynerchuk has his hands in many pots. Not only is he the founder and CEO of VaynerMedia and a public speaker, but he’s also a five-time NYT best-selling author. Vaynerchuk’s books delve into the secrets of creating a successful brand and how to utilize social media as a valuable tool. On Twitter, Vaynerchuk uses the hashtag #AskGaryVee to give advice to aspiring business owners.

2. Rand Fishkin- Moz

Rand Fishkin is the founder of Moz, an SEO software company, and Sparktoro, a market research company. In his blog posts and tweets, Fishkin provides insights on how businesses can use digital marketing to improve their brands.

3. Jeff Bullas-

After starting his social media analysis blog in 2009, Jeff Bullas has dominated the digital world with his intuition for trends. He has been named one of Forbes’s Top 20 Influencers of Chief Marketing Officers and Oanalytica’s #1 Global Content Marketing Influencer. It’s obvious that Bullas has his finger on the pulse when it comes to navigating the digital era.

4. Neil Patel- KISSmetrics

Neil Patel is the founder of Crazy Egg, Hello Bar, and KISSmetrics. He has been named the Wall Street Journal’s Top Web Influencer and one of Forbes's Top 10 Marketers. Patel’s website features what he calls the four steps to begin marketing: start a blog, use SEO tools, read his blog posts to learn more, and listen to his podcast, “Marketing School.” He’s a great resource with a wealth of information.

5. Dharmesh Shah- Hubspot

As the founder and CTO of Hubspot, Dharmesh Shah has used his success to support over 60 startups personally. In his book Inbound Marketing: Get Found Using Google, Social Media and Blogs, Dharmesh shares his expertise on inbound marketing.

6. Goldie Chan- Warm Robots

Goldie Chan has earned the nickname “Oprah of LinkedIn” through her impressive knack for LinkedIn strategy and content creation. She and her social media agency, Warm Robots, work with clients on branding, video marketing, and operating the ins and outs of social media, specializing in LinkedIn. Her clients include notable businesses, like LEGO, Microsoft, and Adobe.

7. Justyn Howard- Sprout Social Inc.

Titled Glassdoor’s Highest-rated CEO and Crain’s Chicago 40 under 40, Justyn Howard is a distinguished digital marketer. With that, Howard is the co-founder and CEO of Sprout Social Inc., a social media management firm.

8. Tim Ferriss- The 4-Hour Work Week

After undergoing a lifestyle change, Tim Ferriss significantly increased his income and reduced his work to just 4 hours per week. He’s written his secret to success down in his NYT best-selling book The 4-Hour Work Week. Ferriss has been named Fortune’s 40 under 40 and continues sharing his insights on his podcast, The Tim Ferriss Show.

9. Larry Kim- MobileMonkey Inc.

Larry Kim is the CEO of MobileMonkey, a chatbot marketing platform, and one of the biggest Facebook Messenger marketers. He also founded Wordstream, an advertising tool used by millions. Kim has earned the title of Search Marketer of the Year by PPC Hero and the US Search Awards.

10. Ann Handley- MarketingProfs

WSJ Bestselling author and partner at MarketingProfs, Ann Handley specializes in content creation and helps educate marketers. In her books, she explores how to create effective content for the digital world. Handley has been named Forbes’s Top Thought Leader and one of seven people who shaped modern marketing by IBM.

To be the best, you should learn from the best, and with countless successful marketers paving the way, there is no lack of knowledge available to help guide you on your career path.


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